Algorithmic platforms and social media ecosystems have become increasingly integral to daily life, especially for younger generations who spend significant amounts of time online. These spaces provide opportunities for communication, self-expression, entertainment, education, and even employment.
They also present unique challenges that disproportionately impact marginalized groups, including members of the LGBTQ community. This article will explore how algorithmic platforms and social media ecosystems create new forms of exclusion, harassment, or invisibility for LGBTQ users and examine potential solutions through design ethics and regulatory frameworks that foster inclusive digital public spheres.
One way in which these platforms exclude or marginalize LGBTQ users is through censorship. Many countries around the world still criminalize homosexuality, and companies like Meta, formerly known as Facebook, have been criticized for removing accounts or posts related to LGBTQ issues from their platforms. In some cases, this censorship has resulted in violence against individuals in those countries who are deemed "inappropriate" for posting about their sexual orientation or gender identity.
Algorithms may reinforce existing biases by favoring content that aligns with heteronormative norms or promoting harmful stereotypes.
TikTok's algorithm was recently accused of downranking videos featuring same-sex couples or nonbinary people. As a result, users may see fewer queer-positive messages, making them feel isolated and invisible within the platform.
Another form of exclusion can occur through targeted advertising campaigns on social media sites such as Instagram or Twitter. These ads often promote heteronormative relationships and family structures, implying that only these options are valid and desirable. This leaves LGBTQ users feeling excluded and unseen, as they do not fit into the narrow definition of what it means to be "normal."
Harassment and hate speech directed towards LGBTQ users on social media platforms can be devastating. This includes slurs, threats, and misgendering, which can lead to emotional trauma, anxiety, and even self-harm. Platforms like Twitter and Reddit have implemented policies aimed at reducing hateful conduct, but they have faced criticism for being inconsistent in enforcement and failing to address structural issues that contribute to prejudice.
Design ethics provides potential solutions to foster inclusive digital public spheres. This approach emphasizes the need to consider the impact of technology on society and prioritize the rights and needs of marginalized communities. By applying design principles such as accessibility, privacy, and security, companies can create spaces where everyone feels safe and seen.
Regulatory frameworks could hold tech companies accountable for promoting diversity, inclusion, and equity, encouraging them to address systemic biases and prejudices.
Laws requiring explicit consent for data collection, prohibiting discriminatory algorithms, and mandating anti-harassment measures would all help level the playing field for LGBTQ users.
Algorithmic platforms and social media ecosystems present unique challenges for LGBTQ users, who may experience exclusion, harassment or invisibility due to censorship, stereotypes, targeted advertising, and hate speech. Design ethics and regulatory frameworks provide avenues for creating more inclusive digital public spheres by prioritizing safety, accessibility, and representation. As we continue to rely heavily on these technologies, it is essential that we work towards a world where everyone has the opportunity to participate fully and authentically online.