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HOW QUEER REPRESENTATION IN MEDIA INFLUENCES IDENTITY FORMATION AND SOCIAL NORMS enIT FR DE PL TR PT RU AR JA CN ES

3 min read Queer

Queer representation is increasingly becoming more common in animation and popular media, providing important opportunities for individuals to see themselves reflected and represented in mainstream culture. This article will explore how queer representation influences identity formation, perception, and social norms, particularly when it comes to children and youth media.

There has been a notable rise in the number of LGBTQ+ characters and storylines in popular media aimed at children and young adults. Shows like She-Ra and the Princesses of Power, Steven Universe, and Andi Mack have featured prominent queer characters, while films such as Disney's Onward and Pixar's Onward have included same-sex couples. While this progress towards greater representation is positive, it can also lead to some concerns about the ways that queerness is normalized within these narratives.

One potential issue is that queerness may be presented as a subversive or rebellious trait rather than simply part of someone's identity.

In shows like She-Ra and Steven Universe, many of the characters are explicitly gender nonconforming or transgender, which can challenge traditional ideas of masculinity and femininity.

This may not necessarily reflect the experiences of all LGBTQ+ people, who may identify with their assigned sex or feel comfortable expressing their gender in more subtle ways.

Depictions of queer characters as outcasts or misfits may reinforce stereotypes that marginalize them in real life.

Another concern is that queer narratives often focus on coming out stories, emphasizing the need for queer individuals to reveal their sexuality or gender identity to others. This can create pressure for LGBTQ+ individuals to come out publicly before they are ready, potentially leading to negative consequences like harassment or discrimination. It may also send the message that being queer means being different from others, rather than simply another way of being human.

Despite these challenges, there are also promising strategies for normalizing queerness in children's media. One approach is to integrate queer storylines into larger narratives without making them the central focus, allowing audiences to see diverse identities represented across multiple characters and situations. Another strategy is to showcase positive relationships between same-sex couples, demonstrating that love and intimacy exist beyond heteronormative expectations.

Including characters who are questioning their own sexuality or gender identity can help young viewers explore their own identities while also acknowledging that everyone's journey is unique.

Queer representation has the potential to provide valuable opportunities for identity formation, perception, and social norms, particularly when it comes to youth media. By recognizing the complexities of queer experiences and normalizing diverse identities within mainstream culture, we can work towards a more inclusive future where all people feel seen and celebrated for who they are.

In animation and popular media, how does queer representation influence identity formation, perception, and social norms, and what future narrative strategies might normalize queerness in children and youth media?

Researchers have found that positive portrayals of LGBTQ+ characters in media can contribute to increased self-acceptance among young viewers who identify with those characters (Fredriksen et al. , 2018). Queer representation in media can also challenge heteronormativity by challenging gender binaries and presenting non-binary identities as valid and desirable (Kilpatrick & Haines, 2019).

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