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EXPLORING THE IMPACT OF HUMOR ON EDITORIAL CREDIBILITY: WHY SOME EDITORS CHOOSE TO LIMIT ITS USE IN THEIR COLUMNS. RU EN ES

Limited Use of Humor in Editorial Columns

Editorial columns are written articles that express opinions on current events, issues, and other topics of interest to their audience. They provide a platform for writers to share their thoughts and ideas while also informing the public about important news and trends. Historically, editorials have been known for including witty remarks and playful banter, fostering a conversational tone with readers. However, in recent years, many editors have chosen to limit the use of humor in their columns due to several factors.

One reason for this change is that some editors feel that humor can be perceived as frivolous or trivializing serious issues. This may lead readers to take the column less seriously and may ultimately diminish its impact. In addition, using too much humor can make an editorial seem more like entertainment than journalism, which may further reduce its credibility. Another factor is that some audiences may find certain types of jokes offensive or insensitive, leading to backlash and negative reactions. For example, jokes about race, gender, or sexual orientation could be seen as harmful or demeaning. Finally, limited time constraints often mean that writing humor requires additional effort and research, making it difficult to fit into tight deadlines.

Despite these challenges, some editors still choose to include humor in their columns when appropriate. One approach is to use self-deprecating humor, such as poking fun at oneself or one's own shortcomings. This can create a relatable connection with readers and humanize the writer without alienating anyone. Another strategy is to use irony or satire, which allows the writer to comment on current events without directly addressing them. For instance, a humorous comparison or analogy can highlight an issue while remaining lighthearted.

Overall, the decision to include humor in an editorial column depends on various factors, including the audience, topic, and writer's style. While it may not always be practical or advisable, writers who can incorporate humor effectively have the potential to connect with readers in meaningful ways and foster engagement with their work.