The term "alternative" in relation to beauty refers to individuals who deviate from traditional societal standards of what is considered beautiful. These people often have unique physical attributes that set them apart from the mainstream. They may possess a particular facial feature or body type that differs from the typical model. Moreover, they may come from cultures or communities that are underrepresented or marginalized. Featuring alternative models in fashion magazines helps challenge these norms and create more inclusive representations of beauty.
Alternative icons promote inclusivity and broaden representation in fashion magazines. By featuring models with diverse backgrounds and disabilities, magazines showcase different types of beauty that can be embraced and celebrated. This message encourages readers to accept themselves for their uniqueness, regardless of how society views it. Additionally, this approach promotes diversity within the industry, helping to break down barriers and expand opportunities for those outside of the dominant group.
Featured models may include individuals with unique hair colors or textures, distinct skin tones, body shapes, scars, tattoos, and other features. For example, Winnie Harlow was born with vitiligo and has become an advocate for people with disabilities. She has walked runways for designers such as Gucci, Givenchy, and Diesel and featured in magazines like Vogue Italia. Another iconic figure is Madison Lawlor, who has Down syndrome but has graced the cover of Elle magazine. Her story highlights how beauty extends beyond physical appearance and shows the strength of character and attitude.
The impact of alternative icons on fashion magazines goes beyond representation. It also challenges preconceived notions about what is considered desirable in terms of looks. These models provide a new perspective on what is beautiful, opening up possibilities for creativity and innovation in photography, makeup, styling, and other aspects of fashion. They allow photographers to experiment with different lighting, angles, poses, and styles while still capturing the essence of these unique individuals.
Overall, featuring alternative icons in fashion magazines helps promote inclusivity and broaden representation. By showcasing diverse types of beauty, they inspire self-acceptance and challenge societal norms. These models encourage readers to celebrate their uniqueness and embrace differences while promoting creative expression within the industry.