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Articles Tagged With #globalmarketing

HOW MODERN MARKETING CAMPAIGNS USE MYTHOLOGICAL EROTIC FIGURES TO DRIVE SALES

In today's competitive business environment, companies are constantly looking for new ways to stand out from their competitors and attract customers. One effective way to achieve this is through the...

Read More : How modern marketing campaigns use mythological erotic figures to drive sales

HOW ADVERTISERS CAN EFFECTIVELY REPRESENT THE LGBTQ+ COMMUNITY WITHOUT EXPLOITING THEM

Advertising is an essential aspect of business, and it has been around for many years.
When it comes to representing the LGBTQ+ community, there are many challenges that brands face. This article...

Read More : How advertisers can effectively represent the lgbtq+ community without exploiting them

ROMANTIC FICTION: HOW INTERNATIONAL LICENSING DEALS HELPED MAYFAIR BOOKS EXPAND GLOBALLY

Mayfair Books was a British publishing company specializing in romance novels in the 1960s, but they had trouble reaching readers outside of England.
To solve this problem, Mayfair entered into...

Read More : Romantic fiction: how international licensing deals helped mayfair books expand globally