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Articles Tagged With #consumertrust

HOW BUSINESSES CAN BALANCE PROFIT MOTIVES WITH SOCIAL RESPONSIBILITY

Corporations are increasingly facing pressure to balance their profit motive with socially responsible behavior. On one hand, they must maximize profits for shareholders, but on the other hand, they...

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THE PROBLEM WITH PERFORMATIVE INCLUSIVITY IN ADVERTISING: HOW COMPANIES CAN BALANCE AUTHENTICITY AND DIVERSITY

There has been an increasing trend towards companies using performative inclusivity to promote their products and services. This means that they may make statements about supporting diversity,...

Read More : The problem with performative inclusivity in advertising: how companies can balance authenticity and diversity