International licensing deals have become increasingly common for companies like Razzle, which specializes in digital media aimed at adult audiences. These licensing agreements allow foreign...
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: How international licensing deals between razzle and foreign publishers impact the eroticism industry
Mayfair Books was a British publishing company specializing in romance novels in the 1960s, but they had trouble reaching readers outside of England.
To solve this problem, Mayfair entered into...
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: Romantic fiction: how international licensing deals helped mayfair books expand globally