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Articles Tagged With #branding

CAN CORPORATE INCLUSIVITY BE REIMAGINED AS A MECHANISM FOR GENUINE SOCIAL TRANSFORMATION RATHER THAN BRANDING?

Can corporate inclusivity be reimagined as a mechanism for genuine social transformation rather than branding?
The concept of inclusivity has been a hot topic in recent years, particularly in the...

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HOW ADVERTISERS USE SEXUALITY AND RELATIONSHIPS TO SELL PRODUCTS: THE ETHICAL CHALLENGES BEHIND MARKETING STRATEGIES

Advertising is a powerful tool that can be used to influence consumer behavior and shape public opinion. It is also an industry that generates billions of dollars every year from businesses selling...

Read More : How advertisers use sexuality and relationships to sell products: the ethical challenges behind marketing strategies

SEXUALITY BALANCING AUTHENTIC REPRESENTATION AND COMMERCIAL INTERESTS IN ADVERTISING FOR LGBTQ COMMUNITIES

One factor that affects the balance between authentic representation of LGBTQ identities and commercial interests is the target audience for an advertising campaign.
If an advertiser is marketing...

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THE POWER OF BRANDING: HOW IT SHAPES COLLECTIVE MEMORIES OF PRIDE AND RESISTANCE

I will discuss how branding shapes collective memories of pride and resistance. Branding refers to the process of creating and maintaining an image or identity for a product, service, or organization...

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THE INTERSECTION BETWEEN SEXUALITY AND SELFPRESENTATION ON INSTAGRAM

Instagram has been an influential platform for people to showcase their personalities through photographs since its launch in October 2010. With more than 1 billion monthly active users as of March...

Read More : The intersection between sexuality and selfpresentation on instagram

THE INTERSECTION OF CONSUMER CAPITALISM AND EROTIC NARRATIVES: HOW INFLUENCER MARKETING USES SEXUALITY TO DRIVE SALES

The term "consumer capitalism" refers to an economic system that relies heavily on consumer spending for economic growth. It emphasizes the creation and distribution of goods and services with little...

Read More : The intersection of consumer capitalism and erotic narratives: how influencer marketing uses sexuality to drive sales

EROTIC COUPLE BRANDING: THE RISKS AND REWARDS OF CREATING AN IDEAL RELATIONSHIP IMAGE ONLINE

Erotic couple branding is a concept that has emerged in recent years to describe the process through which couples create an image of themselves as a desirable unit to attract attention from others....

Read More : Erotic couple branding: the risks and rewards of creating an ideal relationship image online

INSTAINFLUENCE: HOW SEXUAL APPEAL DRIVES CONSUMER BEHAVIOR | EXPLAINING EROTIC CAPITAL & INFLUENCERS

Instagram is a popular social media platform that allows users to share photos and videos with friends and followers. It has become an influential force in modern society, particularly among young...

Read More : Instainfluence: how sexual appeal drives consumer behavior | explaining erotic capital & influencers

KELOIDS | AESTHETIC APPEAL | BODY MODIFICATION | BODY SCARIFICATION

Scarification is a deliberate act that leaves permanent marks on the skin to create aesthetic appeal. It involves cutting or burning tissues using sharp objects such as knives, needles, heated...

Read More : Keloids | aesthetic appeal | body modification | body scarification

MULTIPLATFORM MARKETING: HOW TO CREATE A SUCCESSFUL CAMPAIGN FOR YOUR BUSINESS

The popularity of multi-platform marketing is increasing rapidly because it enables businesses to have multiple touchpoints with their customers across different channels. By using this strategy,...

Read More : Multiplatform marketing: how to create a successful campaign for your business