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ZOO MAGAZINE & BRITISH NIGHTLIFE FASHION: A LOOK BACK AT ITS ICONIC STYLES. RU EN ES

The Influence of Zoo on British Nightlife Fashion

Zoo magazine was launched in the early 1980s with an emphasis on fashion and nightlife scenes. It featured a range of topics from music and art to lifestyle and culture. However, one aspect that stands out most is its influence on British nightlife fashion. Throughout the years, Zoo has played a significant role in shaping how young men dressed for clubs and social events. This impact helped shape the aesthetic of British nightlife during the magazine's heyday.

In terms of style, Zoo promoted an alternative look that was far removed from traditional tailoring and formalwear. The magazine showcased cutting-edge designs, including leather jackets, skinny jeans, and bright colors. These styles were adopted by clubgoers who wanted to stand out in a crowd and express their individuality. Zoo also inspired the rise of new brands such as Vivienne Westwood and Alexander McQueen, which became synonymous with edgy fashion.

Furthermore, Zoo encouraged experimentation with makeup and hair. For example, it introduced bold eye shadow and bright lipstick to the male audience. This trend caught on quickly, with many men embracing colorful cosmetics to enhance their looks. Similarly, Zoo popularized punk-inspired hairstyles like spiky mohawks and faux-hawks, which are still popular today.

Moreover, Zoo's coverage of parties and clubs had a profound effect on British nightlife. The magazine featured exclusive invites to hotspots like the Blitz Club and the Wag Club. It also covered parties thrown by celebrities like Boy George and Andrew Logan. These events attracted A-list talent and gave birth to the era's iconic partywear. In particular, Zoo pushed for minimalism, emphasizing simplicity and practicality. Men wore tuxedoes or three-piece suits without cummerbunds or vests. They paired them with sneakers, baseball caps, and accessories like scarves and sunglasses.

Overall, Zoo played an important role in shaping British nightlife fashion during its heyday. Its influence can be seen in current fashion trends, with designers continuing to draw inspiration from the magazine. Despite not being around anymore, Zoo's legacy continues to shape how young men dress for clubs and social events.