Serial publishing is a technique that involves publishing one issue after another at regular intervals for a long time until a specific volume is completed. This method has been used by various authors to release their work. For instance, J.K. Rowling released her famous Harry Potter series using this method. Issues gallery is an art book publisher founded in London in 1972 by Stephen Willats who was interested in exploring new media art. It started releasing special editions and holiday issues as well as annual best-of collections. One of its major issues is the Artists' Books collection which features a range of artists from all corners of the world.
For instance, in 2005, it featured a collection of artists' books published between 1972 and 2004. The publisher also provided support to emerging writers. Over the years, it has released numerous themed volumes. Some of the themes include "Artist's Choice" and "New Images of Man." Additionally, in 2006, they launched a new section called "Issue Press" to showcase self-published works of the authors. They also have a digital archive where readers can access older publications.
One of the main challenges associated with serial publishing is keeping the momentum of readership going. To overcome this challenge, the author should plan ahead and ensure that each issue is exciting and engaging. However, there are several benefits of using this method. For instance, readers get to know what to expect and look forward to each month or year. It also helps build a loyal fan base for the writer. Also, publishers can make money every month rather than waiting until the entire volume is complete. Another challenge is ensuring consistency in quality across the different issues. This requires careful planning and coordination among various team members.
In conclusion, serial publishing has been used by many famous authors including J.K. Rowling. Issues gallery started releasing special editions and holiday issues in addition to annual best-of collections. The publisher supported emerging writers through its various programs. However, it was faced with the challenge of keeping the readership engaged throughout the publication period.