Sexualized social media has become an integral part of modern society. It is estimated that nearly half of all internet users have access to this form of media, which includes various types of media, including social networking sites like Facebook, Instagram, Twitter, TikTok, etc. These platforms are often associated with sharing images, videos, text, and other forms of content related to sexual activities, behaviors, attitudes, preferences, expectations, and ideas. This trend has been linked to a range of negative effects such as the objectification of women, increased rates of teen pregnancy and STIs, cyberbullying, body image issues, mental health problems, violence against women, and more.
There is still limited research exploring how exposure to these media impact sexual ideals, behavioral scripts, and self-concept. In order to better understand this phenomenon, it is necessary to examine how sexualized media influences these variables, including their potential short and long-term consequences.
This article will explore the relationship between sexualized social media and sexual ideals, behavioral scripts, and self-concept by examining relevant literature and studies. We begin by defining each variable in detail before discussing its influence on the others. Next, we consider the impact of this exposure over time, looking at both immediate and lasting effects.
We propose future directions for research in this area.
Definition of Variables
Sexual Ideals refer to the beliefs, desires, or values that individuals hold about sex, relationships, and intimacy. They can be influenced by a variety of factors, including personal experiences, cultural norms, family dynamics, peer pressure, religious views, societal trends, and media messages. Behavioral Scripts refer to the rules or patterns of behavior that guide interactions with others, particularly within the context of romantic and sexual relationships. These scripts are often learned from parents, peers, and various sources, including movies, television shows, music, books, etc. Self-Concept refers to an individual's sense of identity and worth based on internal and external perceptions. It includes characteristics such as physical appearance, personality traits, skills, abilities, interests, and beliefs.
How does exposure to sexualized social media content influence sexual ideals, behavioral scripts, and self-concept?
It is undeniable that the internet has facilitated the creation of an increasingly sexualized society, whereby individuals are exposed to a wide range of sexualized social media content on a daily basis.