Frequently Included Bonus Content
In addition to providing high-quality erotic content, many print magazines included extra materials such as stickers, postcards, or discount codes that could be used at local stores. These bonus materials were intended to extend the reading experience beyond the magazine itself and encourage subscribers to maintain an active relationship with the publication. For example, Playboy regularly included coupons for local businesses in its issues, which added value to the overall package. This approach allowed readers to benefit from their subscription both financially and socially, providing opportunities for new experiences and connections within their community.
Similarly, Penthouse frequently included mail-in offers for specialized products related to its featured models or articles. These items often focused on enhancing intimacy and sensuality, further promoting the brand's reputation for quality and innovation. By offering tangible rewards for loyalty, Penthouse created a sense of exclusivity and encouraged repeat purchases.
Another common feature was the inclusion of fold-out posters featuring popular celebrities or models. Hustler regularly offered these posters to its audience, allowing them to display their favorite stars in larger-than-life form. This strategy not only showcased the magazine's aesthetic appeal but also served as a collector's item for dedicated fans. Additionally, some magazines like Maxim included DVDs with exclusive behind-the-scenes footage or interviews with cover models. This provided additional value for subscribers and made the magazine more valuable than simply reading it once.
Overall, including bonus content in print erotic magazines was a way for publishers to increase engagement with their audiences and promote long-term relationships. By giving subscribers something extra, they could feel valued and motivated to continue supporting the brand over time. This strategy helped establish trust between reader and publication, ensuring that each issue was worth opening and exploring.